With one of the companies we’re representing we received a handful of offers. One stood out from the pack because it was clear and to the point. A few questions about minor issues so therefore very understandable. The other offers needed numerous explanations.
We tell business buyers to make their questions and offers as clear and concise as possible. We try to make what we send to prospective clients straightforward and easy to understand. And this applies to (just about) everything. The less ambiguity the better.
The same goes for everything we do, or have others do:
- When an employee can easily understand their job, its task, etc. they’ll perform better.
- When customers can clearly see how you’ll solve their problem they’ll do (more) business with you.
- When you plainly understand what an advisor can help you with you’ll use their services.
When there’s clarity things move faster and in the right direction.
“It’s a lack of clarity that creates chaos and frustration” Steve Maraboli
“If you really look closely, most overnight successes took a long time.” Steve Jobs